Now in its 12th year, the CW11 Care For Kids Bowl-A-Thon benefits the CW11 Care for Kids Fund, a fund of the McCormick Tribune Foundation.
It’s easy to love your kids. It’s much harder to talk with them. Watching the Connect with Kids programs takes the pressure off.
The PCF Home Run Challenge allows everyone to join in the fight against prostate cancer by raising money for research through America's favorite pastime--baseball.
With support from Major League teams, players, managers and their coaching staffs, and umpires, each home run hit in 60 selected games, played from June 5-15, 2008 raises money to fight prostate cancer, the most commonly diagnosed non-skin cancer in America.
Please join these baseball stars, managers and leaders in the fight against prostate cancer by making a pledge. The 2008 game schedule is now available.
Children
face enormous pressures in school, at home and even on the playground. The need
for guidance from helping hands is great. That's why in 1991, Channel 11 launched
its Care For Kids campaign. Care For Kids is more than a slogan; it is a station-wide
commitment to use the power of our programming to help children in the tri-state
area. Here's what we're doing:
CW11 CARE FOR KIDS FUND
In 1991, the CW11 partnered with the McCormick Tribune
Foundation to create the CW11 Care for K ids Fund , a f und of the McCormick Tribune
Foundation . Since its creation, the
CW11 Care for Kids Fund has granted more than $7 million to outstanding
non-profit organizations in the Tri-State area that address the unmet needs
of children and their families. As an incentive to donors, the McCormick Tribune
Foundation matches donations to the CW11 Care for Kids Fund at a significant percentage, making
even more money available to impact on our community.The
money raised from the public, plus the foundation's matching funds,
are then granted to nonprofit
organizations in the communities in which the funds were raised. This
enables the fund to support these communities in meeting the challenges
they face. The
CW11 Care for Kids Fund makes grants to nonprofit organizations
in the Tri-State area which address a wide range of children's needs. The fund's interests include, but
are not limited to, the program areas detailed in the Primary Interests section.
Primary Interests
- AIDS Support Services
- Drop-out Prevention
- Drug Abuse Prevention/Treatment
- Child Abuse Prevention/Treatment
Geographic Priority
The Tri-State area of New York, New Jersey, and Connecticut.
Application Procedures
All requests for support require a completed application form
to be received at the address listed above on or before October 1. Grant payments will be made annually at the end of each year. There is no guarantee
of annual support. The McCormick Tribune Foundation does not make grants to programs that would financially benefit Tribune Company
or any of its subsidiaries .
Community Outreach
Many CW11 employees volunteer their time as members of the Care For Kids Advisory Committee. Over the last few years, committee
members have distributed literature on drug prevention and safety tips at the
Ringling Brothers and Barnum & Bailey Circus and at several Chamber of Commerce
street fairs.They have assisted police officers in fingerprinting youngsters and arranged free health and immunization clinics. Our community outreach is frequently targeted to hospitals where we have distributed Care For Kids teddy bears, arranged movie screenings and special song and dance actsto entertain bedridden children.In addition, CW11 staff frequently take part in motivational discussions for tri-state area school kids. Our Care For Kids programminghas been honored with the Emmy Award from the New York Academy of TelevisionArts & Sciences and numerous other prestigious awards.As part of the campaign, we have produced documentarieson lead poisoning, child abuse, the physically challenged, gun violence, childbereavement, summer fun activities and street smarts for kids.
On-Air Programming
Projects that target this audience are consistently
being researched and featured on the CW11. CHANNEL 11 NEWS AT TEN has covered
many stories that are important to families with young children and teenagers.Among them were reports on education, crime, health, AIDS awareness, anti-drugfeatures, volunteer activities and our extensive station outreach to kids in the community. Our quarterly specials highlight matters affecting parents, children and teens. Topics such as teen parenting, education, adoption, drug and alcohol abuse and others. We also produce public service announcements that broach a wide array of community issue related topics. We strongly support the messages of the Partnership for a Drug-Free Greater New York and the Advertising Council through the broadcast of public service announcements as part of the Care For Kids campaign. Collaborations with various local organizations have resulted in our production of several public service announcements that support specific campaign initiatives.
Larry Hoff & his crew, Tony Mazza & Dave Kimmel visit Mrs. Singer's 2nd grade class at Terryville Elementary in Port Jefferson Station, NY.
Reaching Out
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